Get a list of everyone who showed interest in your product by touching your reader with their Smart Badge. A fantastic opportunity to connect and turn potential customers into actual customers!
EasyGo is a service package offered to all our exhibitors. All EasyGo packages include marketing and lead generation tools to reach and engage your community before, during, and after the trade show. This includes invitation services, our unique tools for capturing potential customers (Smart Badge Reader and Visit Connect), and easy post-event follow-up.
No technical expertise is required on your part, and we have a full team to support you every step of the way.
As part of your EasyGo package, you will receive 1, 2, or 3 SmartBadge readers depending on which EasyGo package you choose to purchase.
The SmartBadge technology requires no physical contact and ensures a 100% secure event experience. In your My Easyfairs account, you will then have the ability to upload content for each assigned reader.
At the end of the event day, visitors who have interacted with your reader will receive a visit summary via email.
As an exhibitor, you will also receive all the leads collected from your reader at the end of the event. You can easily download the lead export from your My Easyfairs account.
EasyGo makes your participation at the Electronics Fair easier and helps you attract more visitors.
EasyGo supports exhibitors and visitors
EasyGo utilizes the latest event technology while requiring no technical knowledge from its users.
EasyGo ensures that you maximize your visibility and lead generation before, during, and after the event.
We place your reader in your booth before the first day of the fair, and you ensure it is visible to visitors. With this reader, you can turn your visitors into qualified leads. The reader is a wireless sensor, and when visitors touch the reader with their Smart Badge (name tag), it automatically collects the information about your company that you have uploaded to My Easyfairs.
This information is sent to the visitors in a summary email at the end of the fair day.
If you have a GoLeads, GoPlus, or GoPremium package, you will receive a list of contact details for those who touched your reader. You can find the list in My Easyfairs after the fair ends.
With Visit Connect, you can scan information about visitors in your booth simply by scanning the QR code on their Smart Badges (name tags). This makes post-event follow-up easier and ensures that you don’t lose important business cards or contact information.
About 1–2 weeks before the fair, you will receive more information about this.
In My Easyfairs, you can find more information about Visit Connect and the Smart Badge.
Maximize your leads and deepen customer relationships.
My Easyfairs simplifies the management of your company profile and product offerings in the event’s online catalog:
Create company content that informs visitors about your offerings and makes it easy for them to reach you via links on the web and social media or through a contact form.
There are no limits to how many multi-format (text, image, video, links) product information entries you can publish.
Keep your presence up to date with product updates and press releases. These will also be published on the event’s news page.
Attract the industry’s top talent by advertising career opportunities within your company.
Position your company as an innovator! Apply for space for a breakthrough product or products in the Innovation Gallery (subject to approval by the Innovation Reviewer).
We make it really easy for you to invite guests through your chosen digital channels (email, website, social media, electronic signature, or personal campaign code) using your personalized registration link.
If you need help getting started, contact us!
You can also download a list of those who used your link for pre-registration—invite them to your booth and follow up after the event to maximize opportunities.
We offer professional marketing materials that are ready to use, such as invitations, banners, and event logos, so you can promote your participation effectively.
Share information about your products and services in the easiest way using a wireless reader in your booth. With Smart Badge technology, you can also reach visitors you didn’t have the chance to meet during the event.
By touching your reader with their Smart Badge, visitors receive all the information available on your online profile via email at the end of their visit. They also get suggestions for exhibitors they may have missed based on an AI analysis of their profile and interests.
Are new leads important to you? Do you want to capture information about potential—or even existing—customers you meet at the event? If so, you’ll be happy to know we have the solution for you! Through our event app, you can easily connect with customers, prospects, and potential partners before, during, and after the event.
Before the event: We facilitate connections with potential customers in advance through our AI-powered recommendations within the app, adding significant value to your exhibitor experience by allowing you to start conversations early and schedule on-site meetings. By taking advantage of this opportunity to engage with the individuals and companies most relevant to your business, you can benefit from increased traffic at your booth.
Get a list of everyone who showed interest in your product by touching your reader with their Smart Badge. A fantastic opportunity to connect and turn potential customers into actual customers!
Are new leads important to you? Do you want to capture information about potential—or even existing—customers you meet at the fair? If so, you’ll be glad to know that we have the solution for you! Through our event app, you can easily connect with customers, prospects, and potential partners before, during, and after the event.
Before the event: We facilitate connections before the event between you and potential customers through our AI-powered recommendations in the app, adding significant value to your exhibitor experience by allowing you to start conversations early and schedule on-site meetings. By taking advantage of this opportunity to engage with the individuals and companies most relevant to your business, you will benefit from increased traffic at your booth.
Find out when your invited guests arrive at the event: Receive real-time SMS notifications. Prepare to meet and warmly welcome customers and key potential clients—it’s always appreciated!
Maximize your leads and
enhance your online visibility.
Position your company as an innovator! Apply for space for a breakthrough product or products in the Innovation Gallery (approved by the Innovation Reviewer).
We make it really easy for you to invite guests through your selected digital channels (email, website, social media, electronic signature, or personal campaign code) using your personalized registration link.
If you need help getting started, contact us!
You can also download a list of those who used your link for pre-registration—invite them to your booth and follow up after the event to maximize opportunities.
We provide professional marketing materials ready to use, such as invitations, banners, and event logos, so you can promote your participation effectively.
Share information about your products and services in the easiest way using a wireless reader at your booth. With Smart Badge technology, you can also reach visitors you weren’t able to meet during the event.
By touching your reader with their Smart Badge, visitors receive all the information from your online profile via email at the end of their visit. They also get suggestions of exhibitors they may have missed, based on an AI analysis of their profile and interests.
Are new leads important to you? Do you want to capture information about potential—or even existing—customers you meet at the fair? If so, you’ll be happy to know we have the solution for you! Through our event app, you can easily connect with customers, prospects, and potential partners before, during, and after the event.
Before the event: We facilitate connections between you and potential customers ahead of the event through our AI-driven recommendations in the app. This adds significant value to your exhibitor experience by allowing you to start conversations early and schedule meetings on-site. By taking advantage of this opportunity to engage with the individuals and companies most relevant to your business, you will benefit from increased foot traffic at your booth.
Collect visitor details with a quick scan of their Smart Badge using the Visit Connect web application on your smartphone. You can add notes to, for example, categorize them as high-potential leads. Following up after the event has never been easier. There are no limits to how many members of your team can use the app.
Find out when your invited guests arrive at the event: receive real-time SMS notifications. Be ready to meet and warmly welcome customers and important potential clients – it’s always appreciated!
Enhance your brand’s visibility where it gets the most attention. Your logo will appear on the exhibitor list in the online catalog.
You have the opportunity to display a video clip instead of a still image at the top of your company profile online.
Maximize your leads and brand exposure, both at the event and online.
My Easyfairs simplifies the management of your company profile and product offerings for the event’s online catalog:
Create company content that informs visitors about your offerings and makes it easy for them to reach you via links on your website, social media, or a contact form.
There are no limits to how many multi-format (text, image, video, links) product entries you can publish.
Keep your presence up to date with product updates and press releases, which will also be published on the event’s news page.
Attract the industry’s top talent by advertising career opportunities within your company.
Position your company as an innovator! Apply for space for a breakthrough product or products in the Innovation Gallery (subject to approval by the Innovation Reviewer).
We make it really easy for you to invite guests through your selected digital channels (email, website, social media, electronic signature, or personal campaign code) using your personalized registration link.
If you need help getting started, contact us!
You can also download a list of those who used your link for pre-registration—invite them to your booth and follow up after the event to maximize opportunities.
We provide professional marketing materials that are ready to use, such as invitations, banners, and event logos, so you can promote your participation effectively.
Share information about your products and services in the easiest way using a wireless reader in your booth. With Smart Badge technology, you can also reach visitors you weren’t able to meet during the event.
When visitors touch your reader with their Smart Badge, they automatically receive all the information from your online profile via email at the end of their visit. They also get suggestions for exhibitors they may have missed, based on an AI analysis of their profile and interests.
Are new leads important to you? Do you want to capture information about potential—or even existing—customers you meet at the trade show? If so, you’ll be happy to know that we have the solution for you! Through our event app, you can easily connect with customers, prospects, and potential partners before, during, and after the event.
Before the event: We facilitate connections between you and potential customers ahead of the event through our AI-driven recommendations in the app, adding significant value to your exhibitor experience by allowing you to start conversations early and schedule on-site meetings. By taking advantage of this opportunity to engage with the individuals and companies most relevant to your business, you’ll benefit from increased traffic to your booth.
Get a list of everyone who has shown interest in your product by touching your reader with their Smart Badge. A fantastic opportunity to connect and turn potential customers into actual customers!
Collect visitor details with a quick scan of their Smart Badge using the Visit Connect web application on your smartphone. You can add notes to, for example, categorize them as truly hot leads. Following up after the event has never been easier. There are no limits to how many people on your team can use the app.
Find out when your invited guests arrive at the event: receive real-time SMS notifications. Prepare to meet and warmly welcome customers and key potential clients – it’s always appreciated!
Enhance your brand’s visibility where it gets the most attention. Your logo will be displayed on the exhibitor list in the online catalog.
You have the opportunity to display a video clip instead of a still image at the top of your company profile online.
Your company gains greater visibility in the exhibitor list in the online catalog.
Be visible where it matters! Your logo or advertisement appears on screens in high-traffic areas of the halls.
*This feature will be available to all exhibitors starting July 2024.
Download our PDF for a comprehensive overview of the different EasyGo packages—click below for a free download.
Leverage your SmartBadge reader to generate more leads with enticing offers. Connect your reader to exclusive information, new products, or other content visitors won’t want to miss – and most importantly, make it clear to visitors what they gain by scanning your reader!
Don’t forget to follow up and reconnect with your leads after the event! You can find the leads in My Easyfairs and on the Visit Connect portal.
Smart Badge Reader:
You can find all visitors who have touched your reader in My Easyfairs the day after the event under “view results” and “download leads.”
Visit Connect:
The Smart Badges you scanned with the Visit Connect app are available in the app and on your Visit Connect portal. The event contact person has the login details.
Why not be visible around the necks of all our visitors by sponsoring the lanyards?
Sponsor the event guide, a favorite found in the hands of almost every attendee.
Stand out even more by sponsoring the fair’s popular and well-attended industry networking events.
Become Top of Mind
Whether you want to learn more about EasyGo, My Easyfairs, or anything else, we’re here for you. Contact us below, and we’ll find the perfect solution for you!
The majority of visitors plan their visit via our website. The information entered in My Easyfairs is what appears in our exhibitor list on the website. Here, you can showcase your company, products, news, and job postings. During the event, you will have a SmartBadge reader at your booth that visitors can scan with their SmartBadges (name badges). When they scan your reader, they will receive the information you have uploaded through My Easyfairs via email.
• Invite your customers via your personal link
• Register booth staff
• Create logins for your colleagues so they can also edit information in My Easyfairs
• See which EasyGo package you have booked